We vet, gift and track 30 of your creators in 30 days
From $299/month. You bring the creators. We vet them, run the follow-ups over email and Instagram DM, and track every post. You approve the $0 orders in Shopify and ship them.
No contract. We take 3 to 5 brands at a time.
You already know creator seeding works
The problem was never the idea. It is that the work looks like this.
- You have creators saved in an Instagram collection, a Notes list and a spreadsheet, and no single place that says who you already messaged.
- You sent thirty DMs, got two replies, and quietly decided creator seeding does not work for your brand.
- Someone said yes three weeks ago and you still do not have their address.
- You are retyping addresses out of DM threads into Shopify, one order at a time.
- You hired a VA for this, and now your Monday is spent checking their DMs.
- Boxes went out two months ago and nobody has followed up with any of those creators.
- The whole thing stops the week you are away.
That is roughly six hours a week, it is the dullest job in the company, and it is the first thing that gets dropped the moment something urgent happens. We do that part instead, every week, whether or not your week went badly.
What it costs against every other way of doing it
| Us | A VA you hire | A typical agency | Doing it yourself | |
|---|---|---|---|---|
| Cost | $299/mo | $700 to $2,600/mo | $3,000 to $50,000/mo | Your evenings |
| Can you see the price? | You are looking at it | n/a | Almost never, book a call first | n/a |
| Who manages them | Nobody, it is done | You do, daily | An account manager | You |
| Who tracks the posts | Automatically, every day | They check manually, if they remember | Sometimes, in a monthly report | You do, if you remember |
| Ramp up time | None | They learn on your money | Kickoff calls | However long you have got |
Scroll the table sideways
The comparison that matters is the VA one, because that is what most founders actually do. You hire someone at $900 a month, you spend six weeks teaching them your product and your taste in creators, they get good at it, and then they leave and you do the six weeks again. We cost less than that and there is nothing to teach.
An in house influencer coordinator runs about $57,500 a year. Statusphere, the closest thing to what we do, starts around $3,500 a month and you have to sit through a demo to hear that number.
The price, since nobody else will tell you theirs
30 of your creators get product. No setup fee. Cancel whenever you like.
Most of this industry makes you book a call to hear a number. That wastes your afternoon, so there it is.
On why it is not more: we take 3 to 5 brands at a time, because real people do this work and we would rather do it properly for a few than badly for thirty. When those slots are full they are full.
If you want the mechanics before the money, the whole method is written out step by step on how the done-for-you service works.
Before you go further, what this actually is
Influencer marketing means about five different things, so here is exactly which one this is. Everything below is barter seeding. No creator is paid a fee, by you or by us.
- Barter seeding. You send free product, the creator keeps it, and nobody pays a fee
- Nano, micro and mid tier creators, the people who actually reply and actually post
- Real creator videos you can repost and run as ads
- Product cost is your only spend besides our fee
- Paid influencer partnerships. We do not negotiate rates or pay creator fees
- Celebrity or macro deals with contracts and usage rights
- An affiliate or ambassador programme with commissions and codes
- Paid UGC, where you commission and buy the video outright
- Software you log into and operate yourself
The only money that leaves your account is our fee and the cost of the product you ship. If you are looking for paid partnerships with negotiated rates, we are the wrong people and we will tell you so on the first email.
What we will not promise you
We will not promise you sales. Nobody honestly can.
You send free product to a creator. They might post. They might love it and post twice. They might go quiet. That is how creator seeding works, and any agency telling you they can guarantee posts or guarantee revenue from gifted product is guessing at best.
Dr Water went from under 10 gifts a month to 50
We were struggling to get ten gifts out in a month and it was eating our whole week. Now it is fifty a month and we barely touch it. Thirty videos came back in the first two months, and our CPM dropped 62% once we started running the creator videos as ads.
Some of what came back. These are the creators' own videos, posted to their own accounts, from gifts we sent.
More on @drwater_official
What lands on your side
Creator videos you can run as ads
The reason most brands do this. Real people holding your product, filmed on their phone, which is the creative that keeps working when your studio shots stop. Dr Water put these straight into their ad account and watched CPM fall 62%.
Real orders in your Shopify admin
$0 draft orders with the product, the variant, and the creator's real address already filled in. You open Shopify, you see them sitting there, you approve and ship. Nothing leaves your warehouse without you clicking approve.
Vetting before anyone gets product
Every creator you bring is checked by hand for fit and real engagement, and whether they actually post, before product goes out. Not a follower-count filter.
Follow-ups, on autopilot
Automatic emails at every stage: invite, order placed, shipped, delivered, post reminder, thank you. Plus Instagram DMs sent from your own account through Meta's official API, continuing conversations you already have with the creator, not cold messages to a stranger.
Addresses collected properly
The creator picks their product and types their own address on a page carrying your branding. Nobody is retyping addresses out of a DM thread.
Every post tracked automatically
Instagram and TikTok, checked daily for the first two weeks after delivery, then twice a week to day 60. Views, likes, comments, posting rate, cost per 1,000 views, all in one place.
The video checked against your brief
Point Brief Check at the creator's video and get it scored on disclosure, brand mentions, product time on screen, hook and length. Under two minutes.
A report at the end
A weekly summary by email plus CSV export. What went out, who posted, what each creator cost you.
What we actually do all day
Most of this is work you would otherwise be doing at 11pm. Here is the whole thing, in order.
- Day 0You give us access and we take it from there
Your store and your Instagram. Ten minutes of setup on your side, and it is the last thing we ask you to do until orders show up for approval. You can pull our access any time.
- Day 0You bring the creators
The ones saved in an Instagram collection, a Notes list, a spreadsheet, or the DMs you already have going. That is the list we work from. We do not go find strangers.
- Day 1 to 3We vet every creator by hand
Checked for fit, real engagement, and whether they actually post, before anyone gets product. Not a follower-count filter or an automated score. A person looks at the last ten posts and the comment section.
- Day 1 to 7Follow-ups go out automatically
Emails at every stage, invite through thank-you, plus Instagram DMs sent from your own account through Meta's official API. These continue conversations you already have with the creator. We are not cold DMing anyone.
- OngoingCreators pick their product and enter their own address
They do it themselves on a branded page carrying your logo and your products. Nobody is copying addresses out of a DM thread, and nothing gets mistyped.
- OngoingOrders land in your Shopify admin for approval
$0 orders, product and variant and address already filled in. You approve and ship. Your inventory, your call, every single time.
- Day 7 to 60We track every post and chase the content
The chase starts when the parcel is delivered, not when it ships. Posts get found automatically on Instagram and TikTok, checked daily for the first two weeks then twice a week to day 60, plus a report at the end of what went out, who posted, and what each creator cost you.
Everything that is included
All of it is in the $299/mo. There is no menu and nothing is an add on.
- Hands-on vetting for fit and real engagement, and whether a creator actually posts, before anyone gets product
- Automatic email follow-ups: invite, order placed, shipped, delivered, post reminder, thank you
- Instagram DM follow-ups sent from your own account through Meta's official API, continuing conversations you already have
- A branded product picker so creators choose their own item and size
- Address collection, verified, no retyping
- Orders prepared in your Shopify admin for one click approval
- Shipping tracked through Shopify fulfilment, with shipped and delivered emails to the creator
- Every post found automatically on Instagram and TikTok, checked daily for 14 days after delivery then twice a week to day 60
- Views, likes, comments, posting rate and cost per 1,000 views, in one place
- Brief Check: each video scored against your brief on disclosure, mentions, product time on screen, hook and length
- A weekly report by email plus CSV export
- Follow-ups on everyone who received product until the content comes in
Do not bother if
- You need guaranteed posts in a contract. We do not sell that, and we would be suspicious of anyone who does.
- You do not have a physical product you can ship.
- You want a dashboard more than you want the work done. Buy software for that. Ours is good.
- You need 200 creators next week. Wrong size of operator.
Questions people ask
How do we know this is making us money?
You probably will not know cleanly, and we would rather say that than sell you a fake number. Gifted product does not attribute neatly. What we will tell you exactly is what you spent, how many creators got product, and who posted. You decide what that is worth. If somebody promises you clean attributable revenue from free product, ask them how.
What if we ship 30 gifts and get nothing back?
It happens, and it happens to everyone doing this, including the expensive agencies. That risk is the reason it is $299 a month and not a twelve month retainer. Find out cheaply. You are out $299 and some stock, not a year of budget.
Giving you our Instagram feels like a lot.
It is a lot. It is also why the replies come. You can revoke it any time, we never post to your feed, and we only touch DMs. If it is a dealbreaker we would rather you tell us now than sign up unhappy.
What if you put our brand in front of the wrong creators?
Every gift is a draft order you approve before it ships. If a creator looks wrong to you, do not approve it.
Who handles disclosure rules?
We tell creators how to disclose. We do not hand them a gift and hope they figure out the legal bit.
Do we need an influencer program already?
No. For most brands we work with, this is the first one.
Which products should we send?
Something people can use immediately and photograph easily, at a cost you are relaxed about losing. We will go through it with you.
Can we cancel?
Yes, any time, no notice period. The creator relationships and the data are yours.
Want the 30?
Tell us about your store and we will come back with whether we think this will work for you and which products we would gift. If we do not think it will work, we will say so.