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Fifty creator videos a week. One brief. Checked in two minutes each.

Every requirement in your brief, scored against the video, with the timestamp that proves it.

Check a video ↓

Built on the same engine we run gifted-creator checks through on Seed every day.

A real gifted-creator reel, checked against the brief below — this is the actual output.

revise

The brief

Reel, 15-30 seconds, vertical 9:16. Say the brand name out loud at least once. Show the bottle clearly on camera for at least 5 seconds, label readable. The product must appear within the first 3 seconds. Spray it on camera — we want the actual application, not just the bottle sitting there. Mention that it lasts all day. Add #gifted in the caption. Do not mention or show any competitor fragrance. Face on camera, talk to the viewer, no faceless voiceover.

68/ 100

9 of 13 requirements met

Spoken

0/1 met

Message: "Lasts all day"

not conveyed

Visual

4/6 met

Product on screen

10.3s

0:13, 0:15

Product shown early

not shown that early

0:13

Label legible

label readable from 12.5s

0:13, 0:15

Product in use

shown in use

Scene: "Spray product on camera"

missing

Face on camera

face on camera (65% of runtime)

Structure

3/3 met

Length

25.8s

Aspect ratio

9:16

Format

ugc-review

Compliance

1/2 met

Paid-partnership disclosure

no caption available for an uploaded file — check it yourself

No competitor mentions

none

Aesthetic

1/1 met

Production quality

7.3/10

Note for the creator

Please add `#gifted` to your video caption for the required disclosure. Next, include the key message that the product lasts all day, either verbally or with text on screen. Feature the product earlier in your edit so it appears within the first 0:03 rather than starting at 0:12. Finally, add the missing shot where you spray the product directly toward the camera. Resubmit when ready.

Step 1 of 3

What should the video get right?

Your brief: 26 requirements · 2 must-fix · 8 advisory notes

Spoken7

  • Music kept under the voice
  • Speaking pace between 130 and 185 words a minute
  • Audio clarity of at least 7/10
  • No constant background noise
  • No silence longer than 2s
  • At most 6 filler words a minute
  • Spoken in all english

Visual7

  • Product on screen at least 10s
  • Product visible in the first 5s
  • Label readable on screen
  • Product actually used, not just held
  • A face on camera
  • Camera steadiness of at least 4/10
  • Lighting and exposure of at least 4/10

Structure6

  • A hook in the first 3s
  • Between 15s and 45s long
  • Shot 9:16
  • At least 1080p
  • Burned-in captions
  • A talking-head video

Compliance4

  • Show, say, or caption "#gifted"must fix
  • Never say: cures, treats, clinically proven, permanent resultsmust fix
  • No rival brands seen or named
  • No TikTok or platform watermark

Aesthetic2

  • Looks like the brief: face required, casual but clean, bright & airy, natural window light, neutral / beige, white & clinical (7+/10)
  • Well shot: lighting, steadiness, framing and audio clarity (7+/10)

Brand mentions can't be checked — add your brand name above and we'll count it (you asked for 2 times).

Product mentions can't be checked — add the product name above (you asked for 1 time).

8 taste notes — won't affect the score
  • Feel: casual but clean — how produced something looks is a judgement, not a measurement.
  • Colours: neutral / beige, white & clinical — the profile describes the grade in words, so there is no number to fail.
  • Light: bright & airy, natural window light — steers the style-match score; the hard floor is the lighting check.
  • Setting: kitchen / bathroom counter, styled home — steers the style-match score; locations are named, not graded.
  • Camera: tripod-static, handheld, natural — steers the style-match score; the hard floor is the steadiness check.
  • Edit: light cuts — steers the style-match score; the hard numbers are cut pace and shot count.
  • Voice: conversational — energy is a 1-10 impression, not a threshold anyone should be rejected on.
  • Caption quality: readable size, never covers the product, brand name spelled right, in time with the speech — only the spelling is checkable from the profile, so all four stay notes.

How it works

  1. Set your brief

    Pick a preset, answer eight quick questions, or paste your brief and we'll turn it into a checklist.

  2. Drop your videos

    Up to three files — .mp4, .mov or .webm, 50MB each. Or paste an Instagram link.

  3. Read the verdict

    A pass/partial/fail and a score for every video, free. No email needed to see that much.

Checking one video by hand? Fine. Checking fifty a week needs Seed.

Seed runs the gifting link, the draft order and this same brief check for every creator you gift to — one branded link, no coupon codes, no spreadsheet.

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