Home is the first tab you land on. It shows how many gift orders moved through your campaigns in a chosen window, your most recent campaigns, and a feed of everything that happened recently. A gift order placed, approved, delivered, or a creator's post found.

Date range

1Date range selector
A row of buttons (1D, 7D, 15D, 30D), that sets the window for every stat card and for the Recent Activity feed below. It does not affect Recent Campaigns' list of which campaigns show, only the "+N" order deltas next to them. Your choice is carried in the page's URL, so the Campaigns list opens to the same range if you switch tabs.

Default: 30D

Stat cards

Five cards, each a plain count of orders that reached that stage within the selected date range, not a running funnel of the range's starting number. An order counts for "Approved" the moment it's approved even if it was placed before the window started, as long as the approval itself happened inside the window (the same logic applies to Delivered).

2Active campaigns
How many of your campaigns are currently Active (not paused, not archived). Doesn't depend on the date range.

Default: 0

3Gift orders placed
Gift orders created within the date range, across every campaign.

Default: 0

4Gift orders approved
Of the orders placed in the window, how many were approved (turned into a real Shopify draft order) within that same window. Hover the info icon for the exact counting rule: it counts orders that reached this stage within the window, including ones placed earlier. It is not a breakdown of "Gift orders placed."

Default: 0

5In transit
Orders placed in the window that have been approved but not yet marked delivered, a live snapshot, not a dated event, so it never appears as its own row in Recent Activity below.

Default: 0

6Delivered
Orders that were marked delivered within the window, regardless of when they were originally placed.

Default: 0

Recent Campaigns

7Recent Campaigns card
Shows up to 3 campaigns, newest first, each with its product photo, name, status badge, order count (with a "+N" green delta for orders placed in the selected date range), and quick actions. Copy link, open link, edit, and a pause/active toggle. See the Campaigns list for what each part of a campaign row means; Home uses the exact same row.

Default: Your 3 most recently created campaigns

8New Campaign button
Opens the campaign-creation wizard at /app/campaigns/new.

Default: None

If you have no campaigns yet, the card shows "No campaigns yet. Create your first to start sending gift links." with a Create Campaign button in its place.

Recent Activity

9Filter by status
A dropdown that narrows the feed below to one event type: All, Gift order placed, Gift order approved, Delivered, or Content posted. Filtering happens instantly in your browser, it doesn't reload the page or change the date range.

Default: All

10Activity feed
Every event within the selected date range, newest first: the creator's handle or name, how long ago it happened, a product thumbnail, and a colored status badge. Some rows carry a next-action button. Review on a newly placed order (goes to Gift Orders), Track on an approved one (opens the order in Shopify admin), or View on a posted one (opens the creator's post). A row whose post was found automatically rather than submitted by the creator shows a small "Found automatically" sub-label, see how post tracking works.

Default: Empty until something happens

If nothing has happened yet, the feed says "Nothing yet, activity shows up here as gifts move." If a filter matches nothing, it says "No activity matches that filter."